Corporate social responsibility

The aim of the project Enable a technology driven learning environment in schools with an ingenious combination of technology and curriculum mapped content 20 dealer locations of CE & Government School of Pithampur, Dhar. Approximately 10000 students have been  impacted through this project. Approximately 200 teachers have been trained to impart education through this technology driven device.

This project is based on KYan technology aims to improve educational outcomes by facilitating the overall development of Indian students by giving them access to the world of information and modern teaching methodologies. It intends to catalyze improvement in key development indicators in the local vicinity of its  dealers’ operational areas through an education initiative for improving the social capital and economic development, creating access to opportunities and resources.

The KYan device is one of the core technology components of K-Class, which is a technology-led academic support system, aimed at assisting the teacher in creating a more stimulating environment in the classroom, thereby making education more involving and enriching for the students. KYan digital units comprise of multimedia lessons, videos, mind maps, assessments and practice sheets for science, mathematics and social science.

The CASE CE Digital Classroom Project helps :

• To improve educational outcomes by impacting school education from Class 1-12;
• To revolutionize the Teaching-Learning process in the schools by setting up of innovative IT enabled education solution;
• To enable a technology driven learning environment in schools with an ingenious combination of technology and curriculum mapped content

Under the ongoing celebrations of Azadi ka Amrit Mahotsav, Government of India promoted Har Ghar Tiranga initiative where individuals and companies can unfurl the flag. As a proud Indian company, CASE contributed by way of distribution of Indian national flag to our employees, dealer partners, customers, general public to celebrate the event.

Agritraining/IFS is aimed at increasing standards of living of the agrarian population by teaching farmers advanced cropping techniques. With low agricultural productivity across much of India, farmers often need to augment their incomes with other activities. By offering training in crop systems, maintenance, animal rearing, mushroom cultivation, biogas plant composting, beekeeping and silk farming, CNH Industrial has been able to help 900 farmers (men and women) in three locations – two in Karnataka and one in Rajasthan.

Objective:

To Impart training through a short duration vocational program to the unemployed youth and employ them as Backhoe Loader operators with dealers of CASE or other construction sites, dealers’ etc. thus engaging them in sustainable employment resulting in poverty alleviation.

Scope:

The growth in construction equipment industry has also led to the requirement of skilled operators, mechanics and supervisors which has been one of the serious challenges for the industry. This sector is envisaged to provide employment to more than 3.0 million people.

Location:

Pithampur Training: Is aligned to NSDC (National Skill Development Corporation) Skills training parameters.

Inauguration of CASE CE Skill Development Centre

Hunar- Skill Development Centre was established and inaugurated on 2nd June 2022 under the banner of CASE Skill Development Centre at Pithampur to skill the unemployed youth of society and help transform lives. The project launch was well attended & represented by trainees, CASE fraternity, Sonvai Sarpanch, Villagers & Government representatives.

Rural entrepreneurship engages the masses in manufacturing output, by providing employment opportunities, assists in industrialization of rural & backward areas, thereby, assuring regional balanced development and reducing migration of youth to urban areas. It plays a pivotal role in distribution of income & wealth at grassroots level in developing countries like India.

A) Infrastructure: After over seven decades of independence and industrialization in India, still a large population lives in rural areas. Rural areas are affected by major challenges like unemployment or underemployment in primary industries, lack of infrastructure, market, and financial access.

B) Reverse Migration: Demonetization & COVID-19 epidemic has led to closure of many micro and small enterprises, leaving millions of people unemployed. It has severe effects on the poor section of the society especially small scale entrepreneurs& employees, agriculturists, daily wage workers. This had led to migration of people back to their homes in rural areas, creating additional burden on already unemployed rural sector.

Under the LEAD (Livelihood & Entrepreneurship Awareness Development) initiative, CASE Construction is aiming to promote and provide support to rural youth about entrepreneurship by offering them (a) Training (b) Guiding them about the entrepreneurial avenue and ventures in local area in agriculture & infrastructure sector.

Door to Door Awareness - D2D awareness programme is executed by region wise NGO and knowledge partner which are in livelihood & social development. Approach for D2D Reach- There is a mobile training center moving from village to village to interact with target profiles.

CASE CE, Pithampur team donated Blood Tubing Device & RO System to the Chief Civil Surgeon & Resident Doctor of Dhar District Hospital.

B-Equipping Regional Offices with Thermal Guns & Sanitizer- Regional offices were equipped with thermal guns & sanitizer to safeguard walk in customers, clients & others against COVID-19

C-In view of the COVID-19 pandemic causing widespread health hazards & loss of life, CNH Industrial undertook a few initiatives under CSR to provide relief against COVID-19.

We have donated PPEs ( Surgical Masks & Hand Sanitizers) & Testing Kits as part of our CSR to augment healthcare capacities of hospitals as well as frontline health care workers and first responders, as a service to the community. As part of a common CSR donation, CE also took part in the fight against COVID-19 by donating PPE(Masks, Sanitizers, Thermal Guns)to MPSIDC ( Madhya Pradesh State Industrial Development Corporation), Municipal Corporation & District Collectorate, Dhar

D-Continuing with common CSR donation under Solidarity Sanitization Project, CASE CE Pithampur donated 1 set of tractor & sprayers to Nagar Palika Parishad. Pithampur, Dhar.

The COVID-19 pandemic is an ongoing pandemic of coronavirus disease 2019 (COVID 19). The pandemic has caused severe global socioeconomic disruption.

Non-pharmaceutical interventions that may manage the outbreak include environmental measures such surface cleaning/sanitization of roads, habitats etc. Sanitization is being carried out in India through its municipal corporations. We have undertaken this project of sanitization as solidarity measure towards communities

The objectives of this project were:

• To support communities against COVID-19: By providing tractors & sprayers for sanitization to support communities to promote better health
• To help in sanitization as Health/ Environmental Measure taken for COVID Relief: disinfection of environment to safeguard health
• To help in non-pharmaceutical intervention to control COVID outbreak: Control outbreak & provide a clean, safe environment

In view of the COVID-19 pandemic causing widespread health hazards & loss of life, CNH Industrial undertook a few initiatives under CSR to provide relief against COVID-19. We have donated Medical Equipment to help in the fight against COVID-19

A. Donation of Digital X ray Machine to Government Hospital, Bakaner Hospital, District Dhar

B. Donation of Immunoaasay System Mini Vidas to 34th Batallion SAF for providing health facilities to increase immunity of police force against COVID-19

C. Donation of PFT Machine for Respiratory OPD for underprivileged at Asian Hospital, Faridabad At the request of CMO, Faridabad, we have donated the latest pulmonary function test equipment for sensitive lung measurement for underprivileged & marginalized immunocompromised patients

CNHi is committed to contributing its best efforts in preserving the environment, making India more cleaner and greener by implementing Tree Plantation Drive under its CSR Initiative.

India is home to nearly a fifth of the world’s population. It is the land of beautiful and diverse landscapes, rich in natural resources. The country faces grave challenges of large-scale environmental pollution on a daily basis. Air pollution in India has reached hazardous levels. It is the responsibility of  every single individual to protect the planet against pollution & help in conserving it for future generations.

Taking the baton of  “Green Initiatives” further, It was decided to implement “Tree Plantation Project” under CSR around Pithampur plant.  Tree Plantation Project was initiated on World Environment Day on 5th June, 2018, at Pithampur Plant by Greening the divider, leading to plant & beyond to align with Global CSR Policy of Environment Protection.

We have planted 5000 saplings on a stretch of divider, measuring approximately 4.5km in front of the Pithampur plant. CASE will also maintain the stretch for one year. Plantation drive will also  be carried out in Schools & Panchayat land of villages adjoining Pithampur Plant.

Jal Sanchay-Water Conservation and Rejuvenation of Traditional Water Body at Sanjay Jalashay, Pithampur was launched on 4th Feb, 2021 by having a Bhumi Poojan in the presence of   Dhar MLA, Mrs. Nina Verma, DM Dhar,  Mr. Alok Singh,  Sanjay Vaishnav- President Nagar Palika Pithampur , SDM- Mr.  Satyanarain , Mr. Vinod Rathor - Pithampur Tehsildar, Union President , Secretary,  other Govt. officials along with CASE CE team members including Satendra Tiwari, his team & HR team members Jal Sanchay (Adoption of Sanjay Jalashay),  has been undertaken with following objectives which will help in Renovation of Sanjay Jalashay /Pond, Conservation and storage of excess run-off water from catchment, Improvement in sanitary conditions around water bodies and its management, Plantation around pond to improve eco-system, Establishment of vegetative cover through plantation and grass seeding in adjoining drainage area/catchment to minimize silt erosion, Repair of earthen embankment and sump well to prevent seepage and provide greater stability, Construction of pacca ghat for safe access to local community (One Ghat near water treatment plant towards NH-3, Second ghat on opposite side of water treatment plant, Creation of Awareness on water and sanitation among community to reduce sludge draining into lake.

This project assumes immense significance because of the fact that it is targeted at Conservation of Water,  hence  Conservation of Environment leading towards protecting lives & leaving a better future for our children who are threatened by the destruction of resources that we are indiscriminately indulging in.

Project Aim:

Renovation of Sanjay Jalashaya in order to conserve water and improve sanitary condition around the pond, while enhancing the ecosystem through plantation.

Project Objective:

A. Conservation and storage of excess run-off water from catchment area.
B. Plantation of trees in order to enhance pond eco-system.
C. Improvement in sanitary conditions around pond

Project Activities:

• Awareness on Water and Sanitation, Catchment area treatment with SWC measures, Renovation of Sanjay Jalashay (Embankment & Sump well), Construction of Ghats, Tree Plantation

We have undertaken Miyawaki Plantation at Sanjay Jalashay Miyawaki Plantation is a method of afforestation developed by Japanese botanist Akira Miyawaki. It involves planting a large number of native tree species very closely together in order to create a dense, self-sustaining forest. The method is designed to promote biodiversity and increase the rate of carbon sequestration compared to traditional afforestation techniques. Miyawaki Plantation has been implemented in several cities in India, including Delhi, Mumbai, and Bangalore. The method has been used to create urban forests, which help to improve air quality, reduce urban heat island effects, and provide green spaces for residents. The method has been found to be successful in India due to its suitability to Indian conditions, such as high population density, scarce land, and limited water availability. It has significant impact to combat climate change and increase the country's forest cover.

We have contributed monetarily towards digging of pond at IIT, Indore as part of their Amrit Sarovar Project. The donation was to help IIT, Indore with the operational expenses. This pond will beautify surroundings & clean up the area & atmosphere.