Heritage and innovation at the heart of the stand
CASE Construction Equipment’s display – from its new location at stand FN 817 – focuses on heritage and innovation.
Reflecting CASE’s approach to providing solutions for customers’ specific requirements, visitors will experience an application-based layout of the CASE stand at Bauma 2019. Quarrying, recycling, urban construction and road-building will each have a dedicated area, with CASE showcasing a total of 15 machines and sister brand IVECO displaying four vehicles. The CASE machines and IVECO vehicles will combine to provide a celebration of the CNH Industrial brand – past, present and future.
CASE’s skid steer loader celebrates 50th anniversary
2019 marks the 50th anniversary of the CASE skid steer loader. As a result, an original CASE 1530 Uniloader from 1969 will take pride of place on the stand.
Since their inception, skid steer loaders have been fundamental to the CASE brand. The current line-up retains the same versatility that made its predecessors so popular, while combining cutting-edge touches, such as a cab offering market-leading visibility.
The European CASE Rodeo turns 10
Celebrating its own anniversary, the CASE European Rodeo will be coming to Bauma 2019 with a specially-designed game for the CASE stand. Operators are invited to take part in this daily competition to show their skills and the manoeuvrability of the CASE CX145D excavator.
A Rodeo winner will be announced daily, with a prize issued at 17:00 CET Monday through Saturday and at 15:00 CET on Sunday. Alongside the prizes for operator skill, there will be daily giveaways of Rodeo-themed merchandise.
Several operator schemes will be unveiled at Bauma 2019 to celebrate the CASE operator family and reward them for their loyalty and commitment to the brand. These are all part of CASE’s mission to build a community around the people behind its machines.
Many CASE product innovations at Bauma
Finally, in a true reflection of one of its key themes for Bauma 2019, CASE is also set to debut many operator-focused advancements, including the reveal of the patented combined steering functionality on the CASE 856C AWD grader. This unique development provides the template for the next generation of CASE graders.
Continuing the theme of enhanced operator experience, CASE will also unveil an electrohydraulic (EH) control system for its 321F compact wheel loader. The new hydraulic quick coupler will improve visibility, while a new frame for the forks increases the rollback angle, allowing for safer handling of loads.
To complete CASE’s offering at Bauma, visitors will enjoy an interactive display of CASE’s 360-degree solutions. Members of the Parts and Services team, alongside those from CNH Industrial Capital, will be on hand to talk visitors through the complete business solutions CASE offers both dealers and customers, including bespoke financial packages, extended warranties, maintenance programmes and competitive cost of ownership.
Visit CASE Construction Equipment and IVECO at the new stand location FN 817 on Monday 8 April at 12:00 CET to witness the unveiling of a history-making product innovation.