CNH Industrial Thailand Announces New CASE Road Construction Equipment Dealer: Leadway Heavy Machinery

CNH Industrial (Thailand) Ltd. is proud to announce the appointment of Leadway Heavy Machinery Co., Ltd. as the new authorized dealer for CASE Road Construction Equipment in Thailand.

The agreement was signed during a ceremony at CNH Industrial’s Bangna facility, attended by senior leaders from both companies. In his remarks, Emre Karazli, Vice President for Construction Segment APAC, highlighted the importance of the Thai market and CNH’s commitment to supporting dealers with long term, collaborative partnerships.

Leadway CEO Chakart “Jimmy” Seanchan shared the company’s enthusiasm for the partnership, emphasizing Leadway’s robust network and customer support capabilities.

Guests toured CNH Industrial’s telematics operations and warehouse facilities before concluding the event with a celebratory lunch. With this new partnership, customers in Thailand will benefit from improved access to CASE compactors, stronger after sales support, and a trusted dealer with deep local expertise.