CASE announces a strategic partnership with MIMICO

CASE Construction Equipment, a global leader in the manufacture of construction equipment and a brand under CNH Industrial, announces a strategic partnership with MIMICO, an established equipment provider and service leader, as its new distributor in New Zealand.

The partnership with MIMICO, which takes effect 27th November 2023, will see the esteemed local firm distributing CASE's full line of construction equipment across New Zealand. This collaboration is set to fortify CASE's presence in the region and expand its market reach, providing customers with enhanced access to its innovative and robust construction solutions.

Alexander Markov, Vice President of CASE Construction Equipment AME & APAC, expressed his optimism about the partnership: "It is with great enthusiasm that we welcome MIMICO into the CASE family. Their reputation for excellence and commitment to customer focus align perfectly with our own values. As we seek to deepen our market relationships in New Zealand, having such a valued partner like MIMICO is pivotal. We look forward to a future where our combined efforts will deliver industry leading value to our current and future customers."

Echoing this sentiment, Scott Turner, General Manager of MIMICO, stated: "We are thrilled to partner with such an iconic global brand as CASE Construction. This partnership signifies a shared vision of growth and customer dedication. Leveraging on CASE's market-leading technology and global manufacturing capabilities, we are set to raise the bar for service and quality in New Zealand's construction sector."

This landmark partnership underscores CASE Construction Equipment's dedication to expanding its global footprint while ensuring local markets are served with a personal and tailored approach. The alignment between CASE's technological prowess and MIMICO's local expertise promises to bring forward a new era of construction excellence in New Zealand.