CNH Industrial Thailand Announces New CASE Road Construction Equipment Dealer: Leadway Heavy Machinery

29th January 2026
CASE Construction Equipment proudly welcomes Leadway Heavy Machinery as its new authorized dealer in Thailand

CNH Industrial (Thailand) Ltd. is proud to announce the appointment of Leadway Heavy Machinery Co., Ltd. as the new authorized dealer for CASE Road Construction Equipment in Thailand.

The agreement was signed during a ceremony at CNH Industrial’s Bangna facility, attended by senior leaders from both companies. In his remarks, Emre Karazli, Vice President for Construction Segment APAC, highlighted the importance of the Thai market and CNH’s commitment to supporting dealers with long term, collaborative partnerships.

Leadway CEO Chakart “Jimmy” Seanchan shared the company’s enthusiasm for the partnership, emphasizing Leadway’s robust network and customer support capabilities.

Guests toured CNH Industrial’s telematics operations and warehouse facilities before concluding the event with a celebratory lunch. With this new partnership, customers in Thailand will benefit from improved access to CASE compactors, stronger after sales support, and a trusted dealer with deep local expertise.

Latest news
SHOW ALL
Awards
 CASE 580EV Electric Backhoe Loader Earns GOOD DESIGN® Award

CASE 580EV Electric Backhoe Loader earns GOOD DESIGN® Award

CASE Construction Equipment’s innovative CASE 580EV, the industry’s first electric backhoe loader in full production, has been awarded a prestigious GOOD DESIGN® Award in the Transportation category.
Dealers
Sunway Marketing’s Successful dealer Road Show Events in Johor Bahru

Sunway Marketing’s Successful dealer Road Show Events in Johor Bahru

Sunway Marketing, CASE Construction Equipment dealer in Malaysia, recently hosted two impactful dealer road show events in Johor Bahru.
Events
Successful "CASE Family" Open House Event Held by Yoma Asia, CASE Dealer in Thailand

Successful "CASE Family" Open House Event Held by Yoma Asia, CASE Dealer in Thailand

On August 6, Yoma Asia, the official CASE Construction Equipment dealer in Thailand, organized the highly anticipated Open House “CASE Family” event, held at the CNH Thailand Branch Office.