20-ton hydraulic excavator is a work-horse on all construction projects across Asia Pacific. Thailand market alone consumes over 2,000 units of these models each year. As expected, a competition in the most popular product segment is fierce: from world-class brands like Volvo, Caterpillar, and Komatsu, to customer favorites like Kobelco and Hitachi, and affordable, fast-growing Chinese brands like SANY and XCMG.
Our sales teams are actively working to generate a solid pipeline of sales leads for this product. Earlier this week, CASE CE team had a pleasure to celebrate its first sale of CX210C in Thailand and welcome a new customer to our family: Rat Land Service Ltd, Part. Company. Its first project application will be done on a sand and gravel loading project site in Ayutthaya. CX210C is using SiteWatch telematics technology to collect machine performance data and provide service recommendations to a customer.