Bauma 2025 has undoubtedly been a success, with the participation of dealers from all over the world, who could witness the practical reality of the new equipment and technologies displayed on the CASE stand.
The IMPACT compact wheel loader concept was the star of the stand, together with the technological solutions in the CASE Tech Room. IMPACT has been designed without the operator’s cab, being a fully remote-controlled unit that aims to maximize operator safety in critical job site conditions.
This remote-control operator station will allow drivers with physical motor impairments to continue to work productively within the industry. Increased site safety, through integrated perception systems, combined with semi-autonomous functionality point the way forwards for CASE equipment of the future.
Of course, more traditional equipment proved of equal interest to many of our customers. The new 421G compact wheel loader, the CX38D mini excavator and the 1021G+ X-Drive wheel loader were particularly popular with visitors. There was also plenty of interest in the special applications machinery from Sampierana, including the CX130E XRD compact high-reach demolition excavator and, for domestic German customers in particular, a 2.4-tonne mini excavator with a two-piece main boom.
Technological developments were equally enticing for visitors, as CASE presented its future machine control solutions in the CASE Tech Room, together with the launch of the new Customer Portal and App, myCASEConstruction and the parts e-commerce platform. The immersive and interactive visitor experience ensured by the Tech Room,provided customers with the opportunity to see how technology, connectivity and digital solutions can help to make their equipment more productive, more efficient and more sustainable.
“CASE participation at Bauma 2025 has been a fundamental pillar, that confirmed that we are moving in the right direction to satisfy customer needs and industry trends,” said Fabrizio Cepollina, Vice President CE EMEA Region & Global Alliances.
“It was fantastic to welcome so many existing and potential customers to our stand and to be able to demonstrate to them how, with our equipment, products and services, we can build on our partnerships and boost their productivity on site. We were able to show them how CASE is ready to Drive The Future.”