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CASE to reveal its most awaited product

CASE to reveal its most awaited product at CII EXCON 2019

  • Published Mon Dec 9, 2019
  • Bangalore

CASE Construction Equipment, a brand of CNH Industrial, today announced participation in the forthcoming CII Excon 2019 to be held in Bangalore from 10th - 14th December, 2019. During the event, CASE India will reveal its most awaited product for the Indian portfolio. CASE will also exhibit its entire range along with its financial services business CNHi capital and a wide range of after sales support packages at Stall No. OD75 during the 10th edition of CII Excon, the largest construction equipment trade fair held in South Asia.

CASE is celebrating its 30 years in India. In these years CASE have achieved the status of being market leader in the Vibratory Compactor segment and the only company to have sold over 14,000 units and the second best-selling in the loader backhoe segment. CASE is a top tier player in these product segments. The company manufactures its industry-leading compactors and backhoe loaders at its World Class Manufacturing (WCM) awarded Pithampur plant in Madhya Pradesh. In addition to meeting domestic needs, this facility also exports to markets in the Asia Pacific region, Africa and the Middle East.

Commenting on the occasion, Mr. Puneet Vidyarthi, Brand Leader, CASE India, said, “Infrastructure sector is a key driver for the Indian economy. India is expected to become the third largest construction market globally by 2022 with the rapid investments in infrastructure made by the government. Excon being the most anticipated and sought after event in the CE industry will help build India’s infrastructure in an ecologically sustainable way. We are excited to be a part of the 10th edition of CII Excon and to showcase our much awaited product in front of the industry stakeholders. Launch of our new product has coincided with the EXCON and I believe this is the best occasion and platform to reveal our world class offering.

EXCON is an international trade fair and an ideal platform to showcase new launches and for networking, investment and exchange of ideas and information. It is a flagship initiative of CII in the construction equipment sector. This year the number of exhibitors is expected to be around 1250 including 350 from abroad along with industry veterans. 2019 edition is anticipated to be a special one as it marks the revival of the Indian CE industry. With the theme of ‘Smart I-tech Next Gen India@75’, the conversation and execution would be around smart technologies in the manufacture of next-gen construction equipment and machinery supporting the rapid pace of infrastructure development in the country. CASE has been serving the industry with latest technological advancements whether it’s the CRDI electronic engines in Graders for on-board diagnostics, with laptop connectivity to download the entire data log and analysis of past and ongoing operations as well to get to the root cause of any failure that may occur during operation or CASE India’s Advanced Eagle Eye Telematics Solution, a real time vehicle tracking system equipped with Geo-fencing which assists in keeping track of the Loader Backhoe. This solution helps in alerting the user about any kind of theft or unauthorized use of the machine along with device tempering alerts.


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