CASE NAMES TERRY DOLAN AS NEW HEAD OF SALES AND MARKETING FOR CASE CONSTRUCTION EQUIPMENT IN NORTH AMERICA

04 January 2021
Diamond-Dealer-Logo_1920_1
Categories
Dolan is a longtime construction industry executive who previously worked in the CASE organization in various strategic, sales, marketing and training roles. He has spent the last 20 years leading major global brands in sales and marketing positions, and will now lead CASE commercial operations in North America.

“We are fortunate to have someone of Terry’s caliber and experience lead our North American sales and marketing team,” says Leandro Lecheta, head of construction — North America, CNH Industrial. “His customer-focused leadership and deep knowledge of the industry will build on the growth initiated by our most recent innovations in product and support.”

“I’m looking forward to rejoining the CASE organization as I’ve always had a great passion for the construction industry — my home office is still filled with CASE memorabilia and I look forward to leading this iconic American brand into its next generation,” says Dolan. “The CASE team’s focus on practical innovation and intuitive solutions, its gains in sustainability and alternative fuels, and the brand purpose of building communities all establish the foundation that will drive our accelerated growth.”

Dolan lives in Wisconsin and will be based out of the brand’s headquarters in Racine. He takes over for George Preocanin, who is retiring after more than 36 years in the CNH Industrial and CASE organizations.

“George is highly respected throughout our entire organization, and while we will miss him, we also wish him the best as he enjoys his well-deserved retirement,” says Lecheta.
LATEST NEWS
SHOW ALL
Press Releases
Equipment Expo 2025

CASE BRINGS GET-MORE-DONE LINEUP OF COMPACT EQUIPMENT AND TECHNOLOGY TO EQUIP EXPO 2025

From an adaptable mini track loader to electric options, to a limited-edition James Hetfield-inspired compact track loader, CASE helps landscapers and other crews work smarter, swifter and more profitably.
Commercial Construction
CASE 580EV Electric Backhoe Loader - Utility Expo

CASE TO SHOWCASE EQUIPMENT THAT MEETS UTILITY CHALLENGES HEAD-ON AT THE UTILITY EXPO 2025

Electrified backhoe and mini excavator, nimble compact equipment and other heavy-hitting iron — CASE will display how they’re delivering reliability, productivity and innovation for utility professionals
Agriculture
mini-excavator-article-main.jpg

CASE BOLSTERS MINI EXCAVATOR LINEUP TO GIVE CREWS MORE VERSATILITY ON TIGHT JOBSITES

CASE enhances its portfolio with three new diesel-powered D Series mini excavators, plus one electric model — delivering competitive sizing, features and benefits, with cost-effective pricing to aid in customer success.